Some of you have been asking why Switch isn’t available at Apple yet. I’ve asked Smashwords again, and it turns out that my suspicions were right – there’s been a change in Apple’s process. They added some new content rules and processes in late February or early March, one of which is to try to ensure that minors can’t buy erotica from Apple’s site. So, even though they will continue to sell erotica, the review process for erotica has changed.
Apple reviews all files manually before posting digital books for sale as part of their quality control process. That’s why it takes one or two weeks for books to appear there after distribution. BUT the change means that works labelled as erotica now are subject to another review that can take 8 more weeks. So, the process of review can be three months for erotica for the Apple site.
And you’ve guessed it – Switch is in the midst of that process. There’s no telling how long it will take for it to appear on their site. The first transmission of the book to Apple was in mid-February, then it was sent again March 3. I’m not even sure which would be the start date they’d be counting from. 😦
At least we now know what’s going on and what to expect.